DanITech Blog

What is Google Adsense?
Google Adsense is a Pay-Per-Click (PPC) program enabling webmasters to display Google Ads on their website or blog. Google will crawl your site to ensure that the adverts are based, where possible, on the content of your site and your target audience, ensuring the best conversion rates.

Is it easy to set up?
Yes. Once you have signed up for your free Google Adsense account and your application approved, you will be provided with a snippet of HTML code which you can simply copy and paste into your site, so you can be up and running within minutes. 

There are a wide range of advertisements to choose from that can be customised to suit the style of your site, including text and images. Another great feature is the Google Search Box providing your site with its very own search engine that displays content driven ads on the results pages.

How much can I expect to earn from Google Adsense?
This is hard to predict as you earn an undisclosed percentage of the amount paid by an Advertiser to Google per click. Therefore, much depends on the current rate being paid for certain keywords included in the topics covered by your site, where you place the adverts and of course the volume of visitors. Google claim that the only way to find out how much you are going to earn, is to sign up and give it a go!

When will I get paid?
Once your account reaches $100 in unpaid revenue, Google will, depending on your location, send payment by cheque/electronic transfer at the end of the following month. Payments are made subject to certain terms to include providing your tax details and address.

What if I don’t want to drive traffic to a competitor website?
Google Adsense provides a Competitive Ad Filter to prevent competitors appearing on your site.

Learn More About Google Adsense